Yamaha Corporation and Yamaha Motor Co., Ltd. to Present Joint Exhibit at Design Event in France Theme: "project AH A MAY"

By taking the meters on the instrument panel off the motorcycle rider's view, the idea of the design is to enable him or her to be a part of the passing scenery. The form was created to flow from the seat to the fuel tank and was inspired by a horse motif that aims to give a sense of unity among people, nature, and the vehicle.

The electric-power assisted bicycle is placed on a recharging stand, and when cyclists pedal it, this recharges the battery. The battery power can then be taken out of the stand and the electricity generated shared with the family and used to power musical instruments and other electric appliances. The design aims to suggest a lifestyle that takes a positive attitude and approach toward power usage.

This design seeks to create an ideal form that will allow human beings to go beyond existing methods to express themselves. The design resembles a globe and allows performers to let their imaginations run wild on an assortment of different kinds of drums. Energy erupts centered on the performer and creates an increasingly visually dynamic world of sound.

This marimba is designed for two performers and allows them to add and multiply their energy. The seating of the performers brings to mind the image of a two-seater motorcycle and enables the performers to enjoy the thrill of unexpected swings and gaps as they play the marimba.

Theme: "project AH A MAY"

Dates: March 12 to 22, 2015 * The biennale itself will be held from March 12 to April 12.

Time: 10:00 to 19:00

Place: Cité du design 3, rue Javelin Pagnon 42000 Saint-Étienne. France 25

Yamaha Corporation and Yamaha Motor Co., Ltd. have planned and conducted many kinds of events in areas where the two Yamahas have mutually strong relationships. These have included the "Yamaha Ladies Open Katsuragi Golf Tournament," the "Planting Trees in Indonesia" project, and the "Manufacturing Classes." Among these also have been activities in the field of design where the two companies have considerable affinity and significant synergies. These joint activities have included sponsoring "the Graphic Design Award by Yamaha" and joint exhibits in the Good Design Awards as well as displaying musical instruments at the Tokyo Motor Show venue. These activities have been planned and held jointly by the two companies that share the same brand under the theme "Two Yamahas, One Passion."

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